Press
The Globe And Mail (PDF)
Brad Robins Canada's top sports marketer of the year
'Robins negotiated for the Katz Group drugstore chain the naming-rights deals with Tennis Canada's new Toronto stadium (Rexall Centre) and the Edmonton Oilers arena (Rexall Place)...
SickKids Foundation (PDF)
Brad Robins named Chief Marketing Office of SickKids Foundation
"We are extremely please to have an individual of Brad's caliber..."
The puck stops here (PDF)
The National Hockey League needs to utilize high-profile supporters such as Jim Carrey, and market the game almost like a new sport when it emerges from it s current labour dispute, according to Brad Robins, one of Canada's best-known sports marketing experts.
The Advisor (PDF)
Brad Robins has seen it all and knows where it’s going next.
The top guys in the sports, business and philanthropy world (maybe you’ve heard of apple Computer, Martin Brodeur, Facebook, and toronto’s sickKids and Princess Margaret hospitals?)
have called him “the advisor” and rely
on his experience, expertise and best- of-breed network to build their brands, break into new elds, and create impactful opportunities in the digital media and communications market.
How to brand hockey players even when they're locked out (PDF)
Martin Brodeur, Joe Thornton and Rick Nash are all business on the ice at the world hockey championship in Innsbruck, Austria.
Leafs' Joffrey Lupul puts party past behind him
From late nights with Flyers mates and being written off by Ducks, winger matures into a professional
Burke, NHL agent launch hockey-centric MBA
Their advisory board includes AHL president & CEO Dave Andrews, Montreal Canadiens’ executive vice-president & COO Kevin Gilmore, Edmonton GM Craig MacTavish, Robins Partnership chairman Brad Robins (one of Canada’s top sports marketers), and WHL commissioner Ron Robison.
Joffrey Lupul one Leaf who’s not going anywhere: Cox
Lupul and John-Michael Liles are two Leafs that are part of a growing group of NHLers advised on personal branding and community involvement by Brad Robins
Lupul’s a real trouper for our troops
Since the project launched — brainchild of career adviser Brad Robins — responses have been plentiful and poignant.