Business Development
The Robins Partnership Business Development handles everything from licensing and rights negotiations to new product creation.
Curious George
'Curious George is Curious About Health' licensing, rights, acquisition and program creation.
Universal Studios
Josee and The PussyCats retail in-store Enter to Win licensing program.
Brodeur
Beyond The Crease
Conceived and produced best-selling book on the Life of Martin Brodeur.
Flagwear
Developmed multiple licensing and sales channels for proprietary based internationally acclaimed wearable, waterproof FlagWear.
MAGNA
Developed and acquired numerous in-channel aspirational brands for consideration for new revenue streams.
Rexall Place & Rexall Centre
Developed, negotiated and acquired 10 year naming rights agreement for Edmonton based Katz Group for multiple facilities, Edmonton multi-use facility and launch of Toronto based National Tennis Centre.
National Lacrosse League
Created and developed unique proprietary business initiatives for selling league wide naming rights.
Toronto District School Board
Spearheaded naming rights submission focused on providing incremental funds to save Toronto's school pools.
PharmAssist
Created Pharmacist Personal Service Licensing Program to accentuate the professional expertise.
Eyes Open Monitor Service
Created student operated Facebook-based monitoring service; providing 24/7 service for Financial based companies initial launch into social networking site.
Shake Fashion
Creation of an athlete based lifestyle clothing brand.
Dubble Bubble
Created and launched Dubble Bubble Shampoo and Bubble-Bath for retail channels.